This awesome design studio creates a HIGHLY UNIQUE selections experience for these soon-to-be-residents of a Continuing Care Retirement Facility in Pennsylvania. This 2000 sf studio is part of a larger Welcome Facility that was revamped to include this design studio, thereby front-loading the concept of personalization into the sales process. The facility met the goals: to steal market share from a nearby active adult community, to leverage the concept of personalization, to create the feeling of high levels of possible personalization and to increase per-home revenue. The average buyer age here is about 70+!!
A Design Studio Inside A Sales/Welcome Center
