An Olympic athlete knows precisely what needs to be done to win and has total clarity on how success is defined: the gold medal. This world-class competitor has repeatedly visualized success, and has trained to respond with on-the-spot decisions which will produce the...
That’s an awesome question! Today, options presentation and/or selection software should be an important part of the Home Personalization Experience offered by every builder. Many options software products can enhance the buyer selections experience and provide...
Do your model homes strategically showcase the Included Features (hopefully you are not calling these “standards”) and Available Personal Choices (hopefully you are not calling these “upgrades”) and properly prompt and prepare your buyers for a fulfilling and...
Ever wonder why some design studios post claims of substantial increases in per-home revenue and others don’t? Why some design studio environments add to the builder’s bottom line and others subtract from it? Why some design studios result in raving fans and massive...
Is your competition slashing prices and trying to sell off inventory homes that have been sitting around forever? Are they touting more square footage for the price, ie selling a cheaper, bigger boring blah box? Is your sales team frustrated that they “can’t compete”...
Everyday more and more potential buyers are visiting your website to consider your viability as a contestant in their own personal reality show: “Who Will Build My New House?”, also known as “Last Builder Standing” or “Amazing Race… to the Permit Line” or “Building...